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张珊珊 公司

张珊珊 公司

1、[1]Zhang, Y., &XXp; Schwaige360百科r, M. 201 A Comparative S理试课刑江延犯所光垂tudy of Corpor至手规ate Reputation b措设经医步克社etween China and Developed Western Countries.Handbook of Research in International Advertising.Forthcoming.[2]Z跳路hang, Y., &XXp; Schwaiger, M. 200 An empirical study of corporate r鱼京钢换且温远般的eputatio升刻穿刻n in China. American Advertising Academy (AAA) 2009 Asia Pacific Confere席看nce Procee有该这选理巴三乱五装dings. Quoted byInternational Advertising, 2009(5).[3]Zhang, Y. 2009希乡缺品级措表. A Study of Co滑裂师候见紧抓措混求rporate Reputation's Influence on CusXXXer Loyalty Based on PLS-SEM Method.International Business Research, 2:28-3[4]Zhang, Y., &XXp; Schwaiger, M. 200看令否 An Empirical Research of Corporate Reputati众印语每稳犯on in China.Communicative Business, 2: 80-10[5] Schwaiger, M., &XXp;Zhang, Y. 200 What drives corporate reputation in consumers' minds? A comparat叶器机白富其阿ive study between China and Western Countries. 2009 The Australian and 己代被New Zealand Marketing Academy (ANZMAC) Annual Confere独nce.[6] 张杨,2009:《关于中德汽车产业企业声誉的对比研究--以宝马公司企业声誉的实证研究为例》，《科学学与科学技术管理》，第9期，第172-178页。[7] 张杨. 中国企业声誉结构究空商二块鲁较沉的实证研究[D]. 中国科学技术大学, 200